Strategic Directorate
Media, Strategic Communications & Digital Mobilization
Manages media engagement, public communications, digital campaigns, branding and national information dissemination.
Directorate mandate
Leads media engagement, strategic communications, and digital mobilization for public information and advocacy.
Focus areas
Media relations
National press and broadcast engagement with clear messaging.
Strategic messaging
Consistent narrative across platforms and campaigns.
Digital campaign execution
Mobilization through digital channels and community networks.
Brand and information dissemination
Institutional visibility and public information standards.